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Funnel leading down to conversions
5 Ways to Increase Product Listing Conversions on Amazon
Add to cart button
Why Does Buy Box Suppression Happen & How Can You Stop it?
BlogHeader_Finding_Trade_Partner_for_APAC
2 Ways Your Trade Partner Will Help Your Brand Gain Traction in APAC
trustworthy-APAC-trade-partner
3 Signs it’s Time to Find a Trustworthy Distributor
4 Ways To Use AI for Content Optimisation - Pattern 13
4 Game Changing Ways To Use AI for Ecommerce Content
blog_5_steps_to_building_your_international_marketplace
5 Crucial Considerations When Building Your Global Marketplace Strategy
Challenges-for-Trading-in-South-East-Asia
4 Challenges Brands Face Selling in SE Asia
selling-on-coupang
3 Reasons Brands Should Consider Selling on Coupang
trade-partner-in-apac
5 Ways Trade Partners Accelerate Brands in the Asia-Pacific Region
What does the change from Universal to GA4 mean for my brand 3
What does the change from Universal to GA4 mean for your brand?
BlogHeader_Keep_Inventory_Lean_V01
How Strategic Campaign Restructuring Can Transform Your Amazon Advertising
How And Why To Optimise Your Google Shopping Feed
How And Why To Optimise Your Google Shopping Feed
Our Guide to Influencer Marketing for Ecom Brands
Our Guide to Influencer Marketing for Ecom Brands
BlogHeader_KeepInventoryLean_V01
Why You Need Marketplaces More Than Ever In 2023
Blog_AU_Short-Form-Video
What To Expect From Social Commerce In 2023
My project
Pattern Australia Takes the Stage at the Unified Summit
International Women’s Day- Interview with the Women of Pattern Australia
International Women’s Day: Interview with the Women of Pattern Australia
Improve Amazon Advertising Strategy
Improve Your Amazon Advertising Strategy With One Simple Metric: True RoAS
How to Use ChatGPT Effectively for Content Marketing
How to Use ChatGPT Effectively for Content Marketing
10 ways to improve your popup and increase conversions
10 ways to improve your popup and increase conversions
Why Content Calendars Need to Be Part of Your SEO Strategy
Why Content Calendars Need to Be Part of Your SEO Strategy
Beginner’s Guide to SMS Marketing
Beginner’s Guide to SMS Marketing
Why Amazon Australia Needs to Be Part of a Brand's Channel Plan
Why Amazon Australia Needs to Be Part of a Brand's Channel Plan
4 Key Considerations For A Winning International Ecommerce Strategy
4 Key Considerations For A Winning International Ecommerce Strategy
digital transformation
How to Approach a Successful Digital Transformation for your Business
The Importance of YouTube Advertising in 2021
Australia – The Importance of YouTube Advertising in 2021
ecommerce accelerator vs aggregator
Ecommerce Accelerator vs. Aggregator
ecommerce acclerator vs agency
Ecommerce Accelerator vs. Agency: What Makes Them Different?
How to Use SEO Keyword Trends to Increase Revenue
How to Use SEO Keyword Trends to Increase Revenue
Ellie Dolphin, Brand Manager- People of Pattern
Ellie Dolphin, Brand Manager: People of Pattern
Shopper trends and growth opportunities for brands in the United Arab Emirates
Shopper trends and growth opportunities for brands in the United Arab Emirates
Amazon A+ content
Amazon A+ and Premium A+ Content: Pros and Cons Brands Need to Know
Why Your Ecommerce Brand Needs an Ecommerce Accelerator to Grow on Global Marketplaces
Why Your Ecommerce Brand Needs an Ecommerce Accelerator to Grow on Global Marketplaces
Why Should Your Brand Be On TikTok
Why Should Your Brand Be On TikTok?
ideal Amazon advertising
3 Executive Tips to Determine Your Ideal Advertising Cost of Sales (ACoS) on Amazon
What’s the Difference between Amazon 1P vs 3P
What’s the Difference between Amazon 1P vs 3P?
accelerate your performance
How to Accelerate your FY23 Performance
How To Accelerate Your CRM Growth for Peak
How To Accelerate Your CRM Growth for Peak
Transforming CX with Principal Consultant Tania Knight
Transforming CX with Principal Consultant Tania Knight
Guide to SEO for Video Content
Guide to SEO for Video Content
Do You Know the True Costs of Amazon
Do You Know the True Costs of Amazon 1P?
Why Brand Discovery Begins on Marketplaces Today
Why Brand Discovery Begins on Marketplaces Today?
Top Insights For Global Brands From Pattern’s Amazon UK Shopper Research 2022
Top Insights for Global Brands from Pattern’s Amazon UK Shopper Research 2022
1P vs 3P
Amazon 1P vs. 3P: Pros & Cons Brands Need to Know
Amazon advertising
What Are Amazon’s Advertising Products? Sponsored Product, Brand, & Display Ads
Top 5 Ways to Prepare For Peak With Google Ads
Top 5 Ways to Prepare for Peak with Google Ads
ecommerce consultant
4 Ecommerce Marketplace Consultant Must-Haves
The 3 Tmall Metrics That Every Brand Needs to Know
The 3 Tmall Metrics That Every Brand Needs to Know
Desiree Wong, Sr Ecommerce Consultant, Mandy Guo & Ariel Tsai, Brand Managers- People of Pattern
Desiree Wong, Sr Ecommerce Consultant, Mandy Guo & Ariel Tsai, Brand Managers: People of Pattern
Top Findings From Our Amazon Germany Shopper Research 2022
Top findings from our Amazon Germany shopper research 2022
The Ecommerce Equation- 4 Levers CEOs Use to Drive Marketplace Revenue
The Ecommerce Equation: 4 Levers CEOs Use to Drive Marketplace Revenue
Amazon sponsored products feature
How Amazon Sponsored Products Boost Brand Revenue
Pattern insights
Global insights: Spotlight on Amazon in Emerging Markets
how to fix poor product listing
How Poor Product Listings Damage Your Brand on Amazon
2 Things Brands Can Start Doing Now to Raise Your Amazon Rankings
2 Things Brands Can Start Doing Now to Raise Your Amazon Rankings
China trade partner tips
5 Things to Look for in a China Trade Partner
Amazon best seller badge
How the Best Seller Badge Increases Amazon Sales for Your Brand
Colin Boucher, Senior Performance Department Director- People of Pattern
Colin Boucher, Senior Performance Department Director: People of Pattern
expanding into china
Considering Launching Your Brand in China? 3 Ways to Know You’re Ready to Go Global
Peter Boldt-Christmas, Senior Strategist- People of Pattern
Peter Boldt-Christmas, Senior Strategist: People of Pattern
Accelerate Summit 2022
Accelerate Summit 2022: Showcasing the Secret of Successful Ecommerce
optimize the amazon algorithm
How to Optimize the Amazon Algorithm with 3 Letters
how lifeseasons took back the buy box
How LifeSeasons Took Back 91% Control of the Buy Box
How to Stop Price Erosion on Digital Marketplaces
How to Stop Price Erosion on Digital Marketplaces
Mitch Park, Director of Product- People of Pattern
Mitch Park, Director of Product: People of Pattern
signs your brand is out of control on Amazon
8 Signs Your Brand Is Out of Control on Amazon
Hamilton Noel, Data Scientist- People of Pattern
Hamilton Noel, Data Scientist: People of Pattern
how marketing on chinese social channels boost tmall sales
How Marketing on Chinese Social Channels Helps Western brands Boost Tmall Sales
Elinor Li, Head of Business Unit 1 & Kyle He, Associate Operations Specialist- People of Pattern
Elinor Li, Head of Business Unit 1 & Kyle He, Associate Operations Specialist: People of Pattern
pattern brand feature
Build Your Brand Strategy in 3 Steps
Leah Mullard, Head of Distribution- People of Pattern
Leah Mullard, Head of Distribution: People of Pattern
how to know if Amazon is working
How to Know if Amazon is Working for Your Brand: 6 Questions to Ask
Chinese new year
Chinese New Year: A Growing Ecommerce Opportunity
tmall flagship store
How your Tmall Flagship Store Helps Recruit and Retain Shoppers
People of Pattern Jennie Wilson
Jennie Wilson, Senior Brand Manager: People of Pattern
2022 global ecommerce predictions
Pattern’s 2022 Ecommerce Predictions From Around the World
People of Pattern Lara Jelowicki
Lara Jelowicki, International Director: People of Pattern
Is Amazon Subscribe & Save right for your brand
Is Amazon Subscribe & Save Right For Your Brand?
cananda flag flying
The Canada Ecommerce Profile
Is Your Brand Ready for Marketplace Expansion?
Is Your Brand Ready for Marketplace Expansion?
Torsten Schäfer, Country Manager Germany: People of Pattern
Torsten Schäfer, Director of EU Business Operations: People of Pattern
Everything You Need to Know About Bilibili
Everything You Need to Know About Bilibili
How to Improve Page Speed to Drive Ecommerce Growth
How to Improve Page Speed to Drive Ecommerce Growth
predictions for Q4 sales peak in 2021
Pattern’s Predictions for Q4 Sales Peak 2021
How to start prepping inventory for the peak trading season
How to Start Prepping Inventory for the Peak Trading Season
What is CRO
What is CRO?
Singles’ Day China’s Biggest Online Shopping Festival
Singles’ Day: China’s Biggest Online Shopping Festival
Why are Blogs Recommended for SEO
Why are Blogs Recommended for SEO?
How to Assess Your Marketplace Opportunity
How to Assess Your Marketplace Opportunity
Tmall campaign
5 Steps to Creating a Successful KOL Marketing Campaign
Why Reviews Are Important on Amazon
Why Reviews Are Important on Amazon
Reasons Brands Should be Selling on Marketplaces
Five Reasons Brands Should be Selling on Marketplaces
Respond to Amazon Negative Reviews
How to Respond to Amazon Negative Reviews
Amazon Hazmat Review Process- The Why and How
Amazon Hazmat Review Process: The Why and How
Tips to Improve Customer Experience on Amazon UAE
Tips to Improve Customer Experience on Amazon UAE
national junk food day data analysis
Analysis: America's Obsession With Junk Food
boost Amazon asin discovery
5 Tips to Boost ASIN Discoverability on Amazon
Amazon Seller Promo Codes
Amazon Seller Promo Codes and Coupons: Everything to Know
Tmall’s DSR Score- Why it's Important for Brands
Tmall’s DSR Score: Why it's Important for Brands
Amazons private label
The Complete Guide to Amazon’s Private Label Brands
independence day data analysis
Analysis: 4th of July and Demand for Backyard & Outdoor Products
The 3 Keyword Match Types of Amazon Advertising
The 3 Keyword Match Types of Amazon Advertising
Selling on Lazada Three things consumer brands should consider
Selling on Lazada: Three things consumer brands should consider
How Optimising Amazon Product Content in the UAE Boosts Traffic and Conversion
How Optimising Amazon Product Content in the UAE Boosts Traffic and Conversion
The Three Phases of Online Marketplace Internationalisation
The Three Phases of Online Marketplace Internationalisation
Amazon UAE
Too Many Sellers Impact Amazon.ae Listings
Amazon Brand Registry 6 Benefits Your Brand Needs
Amazon Brand Registry: 6 Benefits Your Brand Needs
ecommerce platform functions
How to Choose an Ecommerce Platform
Three Emerging APAC Markets to Enter in 2021
Three Emerging APAC Markets to Enter in 2021
what does it cost to sell on Amazon
How Much Does it Cost to Sell on Amazon?
Three Ways to Optimise your Google Shopping Product Feed
Three Ways to Optimise your Google Shopping Product Feed
amazons choice badge
How to Get an Amazon’s Choice Badge for Your Products
creating content marketing
How to Create a Content Marketing Strategy for your Brand
how to market your brand on Amazon
How to Market your Brand on TikTok
adapt ecommerce strategy (1)
7-Step Approach to Adapting your Post-COVID Ecommerce Strategy
advertising cost of sales
Advertising Cost of Sales (ACoS) on Amazon: What it is & Why it Matters
What’s in Store For Direct To Consumer Ecommerce in 2021
What’s in store for direct-to-consumer ecommerce in 2021?
Tips to increase your sales on Amazon in Germany
Tips to Increase your Sales on Amazon in Germany
2021 calendar holidays
2021 International Retail Holidays to Add to Your Calendar
an experts guide to sponsored brand video on amazon
An Expert’s Guide to Sponsored Brand Video on Amazon
Global ecommerce predictions
Pattern's Global Ecommerce Predictions for 2021
sell beauty products on tmall
How to Profitably Sell Beauty Products on Tmall Global
person discussing business
Capability Assessments: Detecting Gaps in Digital
leverage sponsored display ads to increase sales
How to Leverage Sponsored Display Ads to Increase Sales
global black friday
Black Friday Predictions 2020: What to Expect From This Year’s Peak Trading Season
Europe on world map
Europe Ecommerce Report Shows Marketplace Growth, Key Trends
What Is Enhanced Brand Content (Now A+) on Amazon featured
What Is Enhanced Brand Content (Now A+) on Amazon?
Sweden & Poland Europe's Hot Ecommerce Markets
Sweden & Poland: Europe's Hot Ecommerce Markets
google vs amazon advertising
Google vs. Amazon Advertising: What's the Difference?
Home & Kitchen category on Amazon Key Benchmarks
Key Benchmarks: Home & Kitchen Category on Amazon
colored clay
Best Practice Tips for Brands in the Arts & Crafts Category on Amazon
What Should Your Digital Technology Investment Really Look Like
What Should Your Digital Technology Investment Really Look Like?
The World’s Top 5 Fastest Growing Ecommerce Markets
The World’s Top 5 Fastest Growing Ecommerce Markets
Amazon brand halo sales from advertising
Amazon Brand Halo Sales from Advertising: How it Works
ebay box on floor
How Selling on eBay Can Help Drive Incremental Revenue for your Brand
Pet Supplies on Amazon
Expert Tips For Brands Selling Within The Pet Supplies Category on Amazon
metrics to consider when advertising in a new market
4 Metrics to Consider When Advertising in a New Market
amazon prime
What You Need to Know About Amazon Prime: 2005-Today
Increase your sales in the Baby category on Amazon
Increasing Your Sales in the Baby Category on Amazon
Forecast- Brands & Distribution Post Lockdown
Forecast: Brands & Distribution Post Lockdown
Why Brands Should Create A Roadmap For Growth
Why Brands Should Create A Roadmap For Growth?
Tmall Marketing How to Drive Traffic to your Tmall Store
Tmall Marketing: How to Drive Traffic to your Tmall Store
nsight from the Vitamins and Supplements Category on Amazon
Insight from the Vitamins and Supplements Category on Amazon
What to Consider as Amazon Expands into New Markets
What to Consider as Amazon Expands into New Markets
Tips for Selling Beauty on Amazon
Tips for Selling Beauty on Amazon
What Western Brands Can Learn From Livestreaming in China
What Western Brands Can Learn From Livestreaming in China
stairs against a wall
How to Reassess your Ecommerce Strategy Post-Lockdown
Pattern Values Week 2020- A Socially Distanced Celebration
Pattern Values Week 2020: A Socially Distanced Celebration
What Is Amazon DSP and How Does it Work
What Is Amazon DSP and How Does it Work?
highway with car lights
How Brands Should Define their Online Channel Strategy
Why Does Buy Box Suppression Happen & How Can You Stop It
Why Does Buy Box Suppression Happen & How Can You Stop it?
What Private Equity Needs to Know About Amazon
What Private Equity Needs to Know About Amazon
world map
COVID-19 Ecommerce Predictions: Our EMEA & APAC View
How to Use Social to Complement your Ecommerce Strategy
How to Use Social to Complement your Ecommerce Strategy
Why Beauty Brands Need a Strong Digital Presence
Why Beauty Brands Need a Strong Digital Presence
Amazon international strategy
Amazon Strategy: A Shortcut to Internationalisation
person with credit card on computer
D2C Website Trading: Where Brands Go Wrong
phone with sticky note
16 Subscription Business Models: What Consumer Brands Can Learn
Amazon EU sales for Christmas
Amazon EU Christmas Sales: How Pattern Performed
Why Every Global Brand Needs Effective Ecommerce Playbooks
Why Every Global Brand Needs Effective Ecommerce Playbooks
The Benefit of Rules-Based Advertising for Ecommerce
The Benefit of Rules-Based Advertising for Ecommerce
Amazon listing on ipad
Help! Amazon Isn’t Using My Brand-Provided Copy or Images
building a brand starting at the beginning
Brand Building on Amazon: Is It Possible?
Five Digital Due Diligence Red Flags when Assessing Consumer Brands
Five Digital Due Diligence Red Flags when Assessing Consumer Brands
Will My Sales Drop if I Switch From 1P to 3P on Amazon
Will My Sales Drop if I Switch From 1P to 3P on Amazon?
Now You Can Run A_B Tests on A+ Content with ‘Manage Your Experiments’ in Amazon
Now You Can Run A/B Tests on A+ Content with ‘Manage Your Experiments’ in Amazon
Pattern Brand Managers- Your Ecommerce Lifeline
Pattern Brand Managers: Your Ecommerce Lifeline
Amazon product description
5 Tips for Writing Awesome Amazon Product Descriptions
China's Little Red Book
Little Red Book: Understanding Social Commerce in China
How to Become an Amazon 3P Seller
How to Become an Amazon 3P Seller
These 10 Amazon Storefronts Will Give You Serious Marketplace Envy
Amazon Storefronts That Will Give You Serious Marketplace Envy

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